“per sē” [/ˌpɝː ˈseɪ/ from Latin “per sē”, German "in itself"] is not a fragrance as you know it.
per sē is the scent identity of 27 87 and the olfactory translation of their self-conception.
The scent of the here and now! per sē combines the present, the timeless, and the individual into a uniquely sensual experience that complements and completes the brand's corporate identity. Like time, per sē is always in flux. A fragrance in motion, best enjoyed in the “here and now,” because in the next moment it may have already evolved and changed.
per sē is a symphony of timeless elegance with floral notes, iris butter, and violet leaves. The contrast is provided by aldehydes, bamboo, and a pinch of spicy pepper, accompanied and complemented by subtle undertones such as angelica, ambrette seeds, and soft musk, to perfect the otherwise unachievable experience of the sensory "now." per sē is a fragrance that invites, enchants, and evokes and represents the present in all its multifaceted splendor.
The packaging: A blank canvas, ready to capture the present moment.
